May 06, 2024

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Bull&Roo dining concept ‘The Guild’ to open in 2021

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Bull&Roo is set to open The Guild in DIFC, a 15,000 square foot dining destination in ICD Brookfield Place, in 2021.

The concept will house different homegrown brands, each with its own offering and personality. With social responsibility at the heart of the project, each restaurant will focus on recreating some of the world’s most classic dishes. Bull&Roo continues to pursue its vision of traceability and commitment to responsible understanding of sourcing and stock levels.

“We’re excited to launch a totally new concept to Dubai, giving the DIFC diner a new way to eat out. The Guild will be our chance to showcase the talent at Bull&Roo and do, what we do best by setting the trends of the region and creating new experiences for our customers,” says Tom Arnel, Managing Director Bull&Roo Hospitality and Investments.

“The project will be a new direction for Bull&Roo which has focused on casual dining for the past seven years.”

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