May 04, 2024

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Atlantis The Royal appoints Jeremy B. Kerschen as Account Director, Sales.

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Kerschen will oversee high-end leisure sales, driving luxury business from the Americas, across both Atlantis The Palm and Atlantis The Royal.

Jeremy B. Kerschen has been appointed Account Director of Luxury Consortia Sales across Atlantis The Palm and Atlantis The Royal. As a tri-national and tri-lingual with over a decade of experience in various markets and segments across the US, UK, Europe, and the Middle East, Kerschen brings a wealth of knowledge to his new position. 

Kerchen joined the team at the end of November, announcing his appointment on LinkedIn. He said: “I want to express my deepest gratitude to Marcela Bizachi and Kyp Charalambous for this incredible opportunity. I’m excited to work under their leadership alongside a team of dedicated sales professionals, driving high-end sales at Dubai’s most iconic resorts: 𝐀𝐭𝐥𝐚𝐧𝐭𝐢𝐬 𝐓𝐡𝐞 𝐏𝐚𝐥𝐦 and 𝐀𝐭𝐥𝐚𝐧𝐭𝐢𝐬 𝐓𝐡𝐞 𝐑𝐨𝐲𝐚𝐥!”

In his role, Jeremy B. Kerschen will be responsible for the management and development of new business, strategically driving luxury sales for Atlantis Dubai Resorts. His focus will be on international leisure markets, with a particular emphasis on the USA and South America, in addition to consortia markets.

Before joining Atlantis Resorts, Kerschen was co-leading the commercial division at Royal Hideaway Dukes The Palm as Senior Manager, Sales for several markets. His outstanding contributions earned him the distinguished Barceló Hotel Group award of Leader of the Year 2022.

Renowned for leading impactful commercial strategies and excelling in new business development, Kerschen’s expertise extends from Owned & Managed hotels to Franchised properties and Head Office responsibilities. His career journey began with The Ritz-Carlton Hotel Company in Shanghai, Hotel du Collectionneur in Paris, and further enriched with roles at the Leading Hotels Of The World® headquarters and Hilton Worldwide Sales EMEA.

Jeremy B. Kerschen holds a bachelor’s degree (BA) in hospitality and luxury brand management with Honors and Distinction from Glion Institute of Higher Education, Switzerland. Beyond his professional achievements, he is an avid horseback rider and passionate traveler. A dedicated foodie, Kerschen cherishes quality time with family and friends during his leisure.

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