Vacheron Constantin, the luxury Swiss watchmaking Maison with nearly 270 years of expertise and continuous history, has collaborated with Emirati designer Omar Al Gurg on the occasion of Ramadan to unveil ‘Among The Pillars’, an art installation inspired from the Middle East’s rich landscape and Islamic architecture.
The designer’s minimalist approach brings together fine craftsmanship and locally sourced materials, illustrating the Maison’s commitment to local culture, innovation, and artistry. The main art piece is exhibited in the Atrium of The Dubai Mall Flagship boutique and replicated in all regional boutiques across the United Arab Emirates, Kingdom of Saudi Arabia, Qatar, Kuwait, and Bahrain during the entire month of Ramadan.
“We are proud to collaborate with Omar Al Gurg, a talented and creative artist who beautifully blended together the strong cultural heritage of the region with the precision of fine watchmaking and craftsmanship. In the spirit of Ramadan, this distinctive masterpiece embodies values of heritage, community and Islamic art through the use of innovative and sustainable palm tree material. We welcome our clients to discover this avant-garde art installation in our regional boutiques. Ramadan Kareem!” Said Christophe Ramel, Middle East Regional Brand Director of Vacheron Constantin