Carrefour partners with Emirates Bio Farm
Carrefour, operated by Majid Al Futtaim in the UAE, has underscored its commitment to support local farmers and provide healthier organic products through signing a Memorandum of Understanding (MoU) with Emirates Bio Farm — the largest private organic farm in the UAE.
The partnership will see Carrefour source up to 450 tonnes of Emirates Bio Farm organic produce, which promises more affordable prices at Carrefour stores.
With more than 70 organic products on offer — including cucumbers, plum tomatoes, cherry tomatoes, carrots, eggplants, green capsicum, curly and flat kale, and okra — the agreement falls in line with Majid Al Futtaim’s strategy to support local farmers in the UAE, and complements a further MoU signed with the Ministry of Climate Change and Environment (MOCCAE) to increase the availability of local produce across Carrefour stores in the country.
Phillippe Peguilhan, Country Manager of Carrefour UAE at Majid Al Futtaim Retail says: “We know today’s consumers are highly conscious of choosing fresh and healthy produce, having witnessed strong demand for our selection of fresh local produce. We’re proud to announce another partnership with Emirates Bio Farm, which will no doubt provide exceptional value for customers across the emirates.”
Last year, Carrefour opened the regions’ first in-store hydroponic farm at Yas Mall.