Latest News

WrkBay: Everything you need to know about Dubai’s newest incubator

WrkBay by Ayana Holding is a new incubator and collaborative workspace that offers start-ups a suite of support services and a chance to pitch their innovative business ideas to UAE-based real estate technology disruptor – Ayana Holding.

Ideally situated in the centre of Dubai, this hidden gem is the place-to-be for aspiring entrepreneurs, freelancers, and corporate employees alike. Beyond its beautifully designed offices, freshly brewed coffee, and delicious healthy snacks, WrkBay specialises in providing a collaborative workspace for start-ups and entrepreneurs to connect with industry leaders and grow with the support from Ayana Holding’s network.

Budding ventures require new capabilities to face the evolving digital and environmental future, such as workshops, development strategies, and business support. WrkBay enables entrepreneurs to professionally benefit from expert speakers, networking events, meeting rooms, cloud-computing packages, and world-class mentoring from industry leaders. They also have the opportunity to develop and present a pitch to the directors of Ayana Holding, who will then carefully select a start-up to support, invest in, and help scale its business.

“Start-ups help solve complex problems facing humanity and develop solutions that touch the lives of people. Hence it is our commitment to support the entrepreneur community by connecting them with the best resources, mentorship, connections, and anything else they need to survive and thrive.”

Mr. Abdulla Lahej – Co-Founder, Ayana Holding

As part of its ongoing efforts to help ambitious entrepreneurs to bring their ideas to life, Ayana Holding has recently partnered with California-based proprietary intelligence platform, Apsy, which will allowWrkBay members the access to develop and design mobile apps without complex technical requirements.

The incubator represents Ayana Holding’s commitment to playing a significant role in fostering a thriving entrepreneurship ecosystem in the UAE, thereby contributing to the country’s endeavours to attract foreign direct investment and create economic and employment opportunities for both citizens and residents.

The UAE continues to support small and medium enterprises (SMEs) in the region through initiatives and programmes, including the recently launched crowdfunding platform, DubaiNext, as well as the new Commercial Companies Law, which came into effect on June 1, 2021, that allows 100% foreign ownership of onshore companies in the UAE.

“In alignment with the UAE’s initiatives, our WrkBay start-up scheme offers a vibrant atmosphere with collaboration and networking at the core, and the very best of Ayana Holding’s resources to enable the business leaders of tomorrow to translate their visions to successful ventures.”

Mr. Hamid Kerayechian – Co-Founder, Ayana Holding

WrkBay is home to many successful start-ups including XPLOR; a PropTech, virtual mapping and master planning software genius. The WrkBay-founded tech-start-up received US$3 million in funding to accelerate real estate digitisation using revolutionary, cutting-edge technology.

M2L Concepts, an interactive leisure and entertainment company, is yet another success story to come from Ayana Holding and be based at WrkBay. With the extensive network and support provided at the incubator, M2L has been able to gain access to new technologies, crafting immersive experiences that traverse the digital and physical world. M2L was crowned winner of ‘Ingenuity in Design& Entertainment’ at the Design Middle East Awards 2020.

The beautiful space is well-equipped to make your working life easier; sit and enjoy a coffee and healthy snack in the stylish café or sanctuary garden, attend a networking event or art exhibition with a new-found connection, make your start-up come to life from one of the premium offices, or just chill with Rio (the pet Macawparrot) – perfect for decompressing after a busy day.

“We are moving toward a future model of working that is not just about work, but wellness, nature, and socialising. A productive mind is a well-balanced mind, and we are here to make your working life easier.”

Ravi Subbiah, Managing Director, WrkBay

With the rise of remote working, co-working spaces have also gained a lot of traction, with people craving a flexible, socially-distanced, working atmosphere in a non-competitive environment. It’s highly likely that co-working spaces are here to stay.

WrkBay by Ayana Holding, Za’abeel Road, Dubai, UAE. Opening hours: Sat-Thurs 9am – 7pm.


Read more opinions >