Deira Enrichment Project (DEP) and Dubai Gold Souk Extension (DGSE) announced the launch of their Ramadan promotional campaign. This year, DEP and DGSE are inviting UAE’s residents to experience the joy of giving through an exciting Shop & Win campaign that will run throughout the holy month of Ramadan. Shoppers will have the chance to win a variety of captivating prizes, offering them the opportunity to create lasting memories with those closest to them.
Starting on March 25th and running until April 15th, the promotional campaign will feature over 500 participating retail outlets and 40 restaurants. During this time, customers at DEP and DGSE will have the chance to win valuable prizes when shopping from a fantastic lineup of jewellery, watches, and perfumes, or dining at unique F&B concepts.
With a total prize pool of AED 50,000 available for participants to win, shoppers only need to spend as little as AED 50 and enter the Fun Wins category for a chance to win dining vouchers worth AED 15,000. Moreover, customers who spend over AED 1,000 at retail stores will be eligible for the ‘Family Big Win’, which includes exquisite jewellery sets valued at an impressive AED 35,000.
On 17th April 2023, the names of 10 lucky winners will be revealed through a public draw.
Commenting on the campaign, Lachlan Gyde, Executive Director of Asset Management at Ithra Dubai, said: “Ramadan is a sacred time of the year that presents an opportunity to embrace the values of generosity and compassion. We take immense pride in giving back to our community and providing them with a chance to win amazing prizes. Our campaigns are thoughtfully designed to evoke joy and offer a memorable experience to our community each time they shop with our esteemed retail partners. The Ramadan campaign is a testament to our unwavering commitment to staying true to our vision of bringing happiness to our community.
With a vast array of complexes, such as Sherina Plaza, Osha Plaza, One Deira, Shamma Plaza, Moza Plaza, and others, the Deira Enrichment Project is an all-in-one destination for residential, business, and hospitality needs. To further enhance convenience, the mixed-use project provides several parking spaces across buildings. In addition, the Plazas are seamlessly connected to two metro stations and the Dubai Transport Hub at One Deira Mall, providing visitors with an array of transportation options to choose from.