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RIF Trust participates in Dubai Fitness Challenge 2020

David Regueiro Santalla, COO RIF Trust & Group COO Latitude

As part of the Dubai Fitness Challenge 2020, RIF Trust organised a group yogalates session for employees. With participation of more than 20 employees, including RIF Trust’s CEO and COO, the event aimed to spread awareness about the importance of balancing mental and physical fitness.

The most active metropolis in the world

In 2017, Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum launched Dubai Fitness Challenge with a vision to transform Dubai to become the most active city in the world with city-wide activities taking place to promote a healthy and active lifestyle for all Dubai residents.  

Mimoun Assraoui, RIF Trust CEO and Latitude Group Vice Chairman said, “we are glad to gradually return to our normal fit lifestyles. The pandemic has affected our daily routines, but the Dubai Fitness Challenge creates an opportunity for us all to keep moving and improving. We felt yoga was the perfect choice because it stretches the body, mind and soul.”

Fitness Journey

While’s it’s true the first steptowards personal fitness journey starts with one single event, the true secretingredient of fitness is consistency. The Dubai Fitness Challenge encouragesDubai residents to create their own customised fitness routine by completing 30minutes of activity each day for 30 days.

After completing the group yoga latest session, Solaleh Navvad, Certified Pilates Instructor, commented, “it is quite inspiring to see the change that the Dubai Fitness Challenge is making with more individuals and organisations participating year after year. Although the level of participation this year is not strong as last year due to COVID-19,the awareness of adopting a healthy lifestyle is growing.”


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